This campaign showcases how even the smartest people can #SmartLapse from time to time. So when you're having an off day, the premium nutrients in SmartyPants Vitamins will help ensure that even when you have a nutritional #SmartLapse, you have all you need to recover and be on your way.

Creative Director/Writer: Lauren Bayne

Creative Director/Art Director: Robert Lin

Director: Gina Grande

Director of Photography: Chase Chesnutt

Executive Producer: Roka Music

Post Producer: Julie Anderson

Editor: Britt Zanetis